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GreenStone Scores 95 Percent on Customer Satisfaction Survey
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For thirteen consecutive years, customers of GreenStone Farm Credit Services have rated the cooperative with a satisfaction score above 90 percent.


GreenStone Scores 95 Percent on Customer Satisfaction Survey


GreenStone scored a 95 percent satisfaction rating among customers on a recently completed survey conducted by Michigan-based Advantage Research and Analysis. For thirteen consecutive years, customers of GreenStone Farm Credit Services have rated the cooperative with a satisfaction score above 90 percent. 

 “Our team strives to deliver quality services and put our customers first each and every day,” said GreenStone President and CEO, Dave Armstrong. “It is our mission to promote the success of our customers and the rural community by being the best at providing credit and financial services. I am extremely proud of our team for delivering such outstanding services year after year. ” 

Customers indicated they were most satisfied with the performance of clerical support staff and loan officers, the financial soundness of the cooperative and the value GreenStone has for its customers. 

“GreenStone customer satisfaction rates have been in the 94 – 97 percent range for more than five years now, and for the 2014 survey 94 percent of respondents said they would return to GreenStone for future loan needs,” said Dr. Robert Myers, Project Director, from Advantage Research and Analysis. “These are exceptional levels of customer satisfaction and loyalty for a financial institution, which more typically fall in the 65 – 85 percent range. Clearly, GreenStone is delivering outstanding service to their customers.”

GreenStone customers throughout Michigan and Wisconsin, including a random selection of members from the cooperative's traditional, country living, and commercial customer segment, participated in the survey.

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