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MessageMakers Wins Telly Award for GreenStone Video
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MessageMakers has been awarded a Bronze Telly for its employee orientation video for GreenStone Farm Credit Services.



MessageMakers Wins Telly Award for GreenStone FCS Orientation Video


MessageMakers has been awarded a Bronze Telly for its employee orientation video for GreenStone Farm Credit Services.

In 2012, GreenStone Farm Credit Services selected MessageMakers to produce a series of video features that would tell the company's story. While these features would be produced together for the sake of efficiency, each would address a different audience with specific interests.

A 20-minute employee orientation feature served as the flagship of the video series. With candid interviews, motion graphics, music, and a real-world narrative framework, MessageMakers was able to create a documentary style film that provided a credible introduction to GreenStone's work, culture, and values.

According to Tom Lietz, Senior Video Producer, MessageMakers, "The documentary storytelling style was a very natural fit for GreenStone, because it gave us a chance to follow the many different ways that people within the company partner with customers and work toward their success."

"We challenged MessageMakers with conveying the passion, experience, and relationships that come with almost 100 years of rich history in a relatively short, all-encompassing corporate employee orientation video. They delivered, providing a film that articulates the details while leaves an unmistakable feeling of pride with the viewer," said Melissa Rogers, GreenStone vice president of marketing and public relations. "We are proud of the end product, and are pleased to see MessageMakers recognized for their talent."

The Telly Awards is, "the premier award honoring the finest film and video productions, groundbreaking web commercials, videos and films, and outstanding local, regional, and cable TV commercials and programs." This year only, the Telly Awards organization received over 12,000 entries from all 50 states and 5 continents.